Brand and press

Bingsu is a free, open-source screen recorder for Mac, Windows and Linux, made by BingsuStudio for people and their AI agents. It keeps every recording on your computer, lets several agents record their own windows at once, and turns a recording into a website you publish on your own host.

• Write Bingsu for the app and BingsuStudio for the company, as one word.
• Not “BINGSU”, “Bingsoo” or “Bingsu App”.
• The name comes from the Korean dessert of shaved ice, which is where the icon and the characters come from.

• 

  App icon
  PNG, 1024 px

• 

  Wordmark
  SVG, ink

• 

  Wordmark, light
  SVG, for dark backgrounds

• 

  Characters
  WebP with transparency

• Paper #FDFCF9
  The page
• Surface #F5F2EC
  Cards and bands
• Ink #121211
  Text and the main button
• Frost #F6EFE2
  Quiet tints
• Record #E5484D
  The recording light only (the app also uses it for Stop)

Headlines and the wordmark are set in Newsreader by Production Type, text in Instrument Sans. Both are free under the SIL Open Font License.

• Redraw, recolour, stretch, rotate or add effects to the icon, the wordmark or the characters.
• Put the characters next to words they did not say, or in scenes that suggest we endorse something.
• Use the red outside the recording light; it means “recording” and nothing else.
• Use the name or the art for another product, or in a way that suggests it was made by BingsuStudio.

For interviews, review builds and anything not on this page: press@bingsustudio.com